5 mistakes that will drown your SMM
Sonia Simone is a content marketer, co-founder of Rainmaker Digital, a digital marketing studio. Sonya started as a “traditional” marketer, developed courses for small businesses, and tested online since 1989.…

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How do companies launch a blog and why
Today we’ll talk about the corporate blog and its role in the brand promotion strategy. This article we want to help companies that plan to develop content marketing, but do…

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Why it’s time for copywriters to stop listening to marketers and go to study writing
Recently on Facebook, I came across a comment by a guy. Its meaning is as follows: copywriters are stupid and do not know marketing, content marketers are stupid and do…

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in order for

Information on the Internet

In order to write an article or report that as fully as possible about the event or incident, you need to find out all the details, get comments from the participants of the event, add information about what happened before. The well-known journalist and, in the recent past, BBC producer Mark Grigoryan tells how to effectively search for information on the Internet.

the Internet

You can search for facts, events, phenomena or information about them in the real world and virtual. The Internet is taking up more and more space in our lives, and the amount of information that can be obtained on the Internet is growing very rapidly.

Usually, every journalist develops the habit of referring to a certain number of sources over time, which, in his opinion, are the most efficient and provide the most complete information.

But we must remember: although the information taken from any source may seem to us completely accurate, in order for us to be professionally journalistic confident in it, it must be confirmed from another source that is not connected with the first. Continue reading

How to make materials visual
Visualization extends narrative and increases reader engagement. When the text is supplemented by a photograph, infographic or gif, the reader does not have time to get bored, hangs on the…

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You need a content strategy, not a Facebook strategy
Recently it became known that after six months of testing, Facebook is finally launching Graph Search, a new search engine. So far we are talking only about the USA, but…

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How to sell the context: without a budget, more expensive than the market and on its own terms
How we started: don't know the rules - play your own way Before I started doing agent business, I worked in an in-house. I did not like sales managers, I…

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What is a firewall and why is it needed?
We will not go into little things like translating words, occupying them some part of the article. Just point out that a firewall (from the English - fire wall), or…

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