5 mistakes that will drown your SMM
Sonia Simone is a content marketer, co-founder of Rainmaker Digital, a digital marketing studio. Sonya started as a “traditional” marketer, developed courses for small businesses, and tested online since 1989.…

Continue reading →

You need a content strategy, not a Facebook strategy
Recently it became known that after six months of testing, Facebook is finally launching Graph Search, a new search engine. So far we are talking only about the USA, but…

Continue reading →

Video content: how to produce and when it is time to refuse
Over the past few years, research has regularly been published on what the future of video content is. For example, the American company Orchestrate predicts that in 2016, 1.5 billion…

Continue reading →

social networks

Child Safety Online

Many users, even the most experienced, sometimes do not suspect that having protected themselves, they forget about their own children. They forget, especially when creating different accounts in the OS for themselves and for the child, that children require attention even at the computer and they still cannot and do not want to take care of their own protection. And this task is being placed on our shoulders.

Immediately determine what threats the Internet poses for a child. They can be divided into two categories: threats associated with games and threats associated with paging. With the second, everything is clear, advertisements and pornography, pop-ups and the calculation of children’s naivety. Games carry risks of a different kind – abnormal social adaptation and the study of indecent words, and not only that. Continue reading

Why CRO is not only about testing forms and buttons

No. 1. CRO is about business
If you look at the situation more than just checking the analytical reports and changing a couple of elements on the site, then CRO is a customer-oriented approach to everything. It is important to rely not on your subjective opinion, but on what is more convenient and interesting for your visitors. When you fish, you put worms on the hook, not grapes: a fish cannot be caught on grapes. So with the site.

Paul Rook, founder and CEO of PRWD, identifies 4 important areas:
No. 2. You can’t build a house without a foundation
At the start, you should have something to lean on; figuratively – it is necessary to build a foundation and only Continue reading

How to sell the context: without a budget, more expensive than the market and on its own terms

How we started: don’t know the rules – play your own way
Before I started doing agent business, I worked in an in-house. I did not like sales managers, I thought that the main thing is more traffic, and at times I suffered from perfectionism – this is typical of many conscientious specialists when they consider other people’s money. As a result, we made a bunch of different interesting automation for internal use, some of it later floated into the public.

Then, when I began to count my money, taking up the agent business, it turned out that infrastructure development pays off for a very long time – and making 10 rubles from one is sometimes easier using the Continue reading

How to create vivid visual content for social media
Images help to increase the visibility of social media content and are a branding tool. Want to create professional-grade visual content for social media? Do you need budget tools for…

...

How to sell the context: without a budget, more expensive than the market and on its own terms
How we started: don't know the rules - play your own way Before I started doing agent business, I worked in an in-house. I did not like sales managers, I…

...

File encryption
Encryption is the most common and essentially the simplest way to protect any information. After all, it seems that it could be simpler to take the text, take some algorithm…

...

Internet Handwriting: 7 Tips For Those Who Want To Be “Their Own” Online
On the Internet, you can be anyone and anytime. You can like cats (or even be them), listen to birdsong or look for someone who is wrong. But no matter…

...