Content marketing is dead. Meet: performance marketing performance
In times of crisis and the rapid tightening of budget nuts in Digital, most of the money is allocated towards understandable and predictable tools, such as marketing performance, when the…

Continue reading →

Personal Data Security
What is personal information and why does the state develop entire laws designed to protect such data? Imagine that you are making an order online. In the process of forming…

Continue reading →

Destination of proxies and NAT
A proxy server is designed to mediate between a workstation and a worldwide network. The proxy computer passes user requests through itself and then returns the results received from Inetrnet.…

Continue reading →

social networks

Child Safety Online

Many users, even the most experienced, sometimes do not suspect that having protected themselves, they forget about their own children. They forget, especially when creating different accounts in the OS for themselves and for the child, that children require attention even at the computer and they still cannot and do not want to take care of their own protection. And this task is being placed on our shoulders.

Immediately determine what threats the Internet poses for a child. They can be divided into two categories: threats associated with games and threats associated with paging. With the second, everything is clear, advertisements and pornography, pop-ups and the calculation of children’s naivety. Games carry risks of a different kind – abnormal social adaptation and the study of indecent words, and not only that. Continue reading

Why CRO is not only about testing forms and buttons

No. 1. CRO is about business
If you look at the situation more than just checking the analytical reports and changing a couple of elements on the site, then CRO is a customer-oriented approach to everything. It is important to rely not on your subjective opinion, but on what is more convenient and interesting for your visitors. When you fish, you put worms on the hook, not grapes: a fish cannot be caught on grapes. So with the site.

Paul Rook, founder and CEO of PRWD, identifies 4 important areas:
No. 2. You can’t build a house without a foundation
At the start, you should have something to lean on; figuratively – it is necessary to build a foundation and only Continue reading

How to sell the context: without a budget, more expensive than the market and on its own terms

How we started: don’t know the rules – play your own way
Before I started doing agent business, I worked in an in-house. I did not like sales managers, I thought that the main thing is more traffic, and at times I suffered from perfectionism – this is typical of many conscientious specialists when they consider other people’s money. As a result, we made a bunch of different interesting automation for internal use, some of it later floated into the public.

Then, when I began to count my money, taking up the agent business, it turned out that infrastructure development pays off for a very long time – and making 10 rubles from one is sometimes easier using the Continue reading

15 Web Design Mistakes
There are several lists on the Internet with web design errors. A large part of them is, however, entitled “Most common” or “Major 10” error. Each time, stumbling onto such…

...

Overview of modern antiviruses
Of all the threats to the security of user information, viruses stand apart. These small malicious programs, if not handled carefully, can steal or destroy any data. But it turns…

...

why cold calls to foreign bases are ineffective
When I was at university, my girlfriends pulled a queen of course notebook. Her name was Nastya. She was not only famous in the group, but also worked part time…

...

Personal Data Security
What is personal information and why does the state develop entire laws designed to protect such data? Imagine that you are making an order online. In the process of forming…

...