We understand current and future trends in the field of content creation.
Personally, I came to the field of copywriting in my student years - I needed extra income and work from home. Then I wrote on the stock exchange, I earned…

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7 Tips for Creating GIFs
At InVision, GIF animations are used not only for pampering - they play an important role in terms of marketing and training. Therefore, we even tried to use them on…

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Types of engaging social media content
By engaging (communicative) content, I mean content that encourages users to communicate. These can be posts that enhance communication on the group’s wall (in the comments) or suggest subscribers to…

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unfamiliar girls

Personal Data Security

What is personal information and why does the state develop entire laws designed to protect such data? Imagine that you are making an order online. In the process of forming the order, you specify such data as contact phone number and address.

It would seem that nothing bad happened, the order was delivered on time and you were satisfied. However, after some time, you begin to receive a lot of advertising letters to your address, strangers call you on your home phone and, calling you by name, offer your services. In addition, you may encounter theft of plastic card data when working with online banking. Continue reading

why cold calls to foreign bases are ineffective

When I was at university, my girlfriends pulled a queen of course notebook. Her name was Nastya. She was not only famous in the group, but also worked part time in advertising and was familiar with famous personalities and simply promising young people. In her notebook Nastya wrote down all the phone numbers of many acquaintances.

The girlfriends decided that they had found the treasure. Before a whole group of princes, they were separated by one step – a phone call. They even squealed with anticipation of communication.

And so, they chose a day, everyone gathered in the room, drawn lots, who would call someone and started to study. The purpose was to get to know Continue reading

Early Testing: Problems and Solutions
Early testing removes the problems of accumulating risks and the consequent waste of time and money on fixing errors. If it comes to developing an online store (or any other…

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Early Testing: Problems and Solutions
Early testing removes the problems of accumulating risks and the consequent waste of time and money on fixing errors. If it comes to developing an online store (or any other…

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Why CRO is not only about testing forms and buttons
No. 1. CRO is about business If you look at the situation more than just checking the analytical reports and changing a couple of elements on the site, then CRO…

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How to make TK on content and not screw it up
TK is always a sore subject, no matter what area we talk about. Based on my personal experience, I can note that 90% of clients from small and medium-sized businesses…

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