You need a content strategy, not a Facebook strategy
Recently it became known that after six months of testing, Facebook is finally launching Graph Search, a new search engine. So far we are talking only about the USA, but…

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How to create vivid visual content for social media
Images help to increase the visibility of social media content and are a branding tool. Want to create professional-grade visual content for social media? Do you need budget tools for…

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how the audience consumes content
This topic was discussed everywhere: on the Internet, in bars, at meetings. They wrote articles on it and spread rumors. The heated debate did not subside. Most beginners listened to…

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chronological tape

How Instagram Algorithm Actually Works

The happy times of the chronological tape, which everyone loved so much, Instagram representatives sent to the past because of two simple facts:

– 70% of the content from the profiles that the user subscribed to, he simply skipped due to the fact that there were too many posts.

– The user also missed 50% of posts from friends, due to a previous reason.

Therefore, an algorithm appeared that began to decide for us what is interesting, what is relevant and what should be in our feeds. I’m really happy.

But thanks to the implementation of the algorithm, users now see 90% of posts from his friends and Continue reading

why cold calls to foreign bases are ineffective
When I was at university, my girlfriends pulled a queen of course notebook. Her name was Nastya. She was not only famous in the group, but also worked part time…

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How do companies launch a blog and why
Today we’ll talk about the corporate blog and its role in the brand promotion strategy. This article we want to help companies that plan to develop content marketing, but do…

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How to write without inspiration and ideas? 6 Tips for Keeping Your Personal or Corporate Blogging
Have you ever done this when you need to publish something fresh, but you don’t have any ideas for articles or the desire to knock on your keyboard? Usually at…

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How to sell the context: without a budget, more expensive than the market and on its own terms
How we started: don't know the rules - play your own way Before I started doing agent business, I worked in an in-house. I did not like sales managers, I…

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