How to write without inspiration and ideas? 6 Tips for Keeping Your Personal or Corporate Blogging
Have you ever done this when you need to publish something fresh, but you don’t have any ideas for articles or the desire to knock on your keyboard? Usually at…

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15 Web Design Mistakes
There are several lists on the Internet with web design errors. A large part of them is, however, entitled “Most common” or “Major 10” error. Each time, stumbling onto such…

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How to create your own website
In this article, we will try to give a reply to the basic question, which is the beginning of the webmaster, and the other one is how to make my…

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tested dozens

Instagram Stories for Business analytics

In two years, I created and tested dozens, if not more, of various content ideas on Instagram Stories on my projects. I know for sure that one cannot expect any stability from the Stories, solutions that would work equally on different platforms. But I definitely learned to study stories in terms of numbers. And now more about analytics.
Why Instagram Stories
It has its own audience, and it is not so important whether you like stories or hate them until they turn blue, they have unique viewers, and since there are viewers, it means that SMM specialists and content managers have work.

Once upon a time I conducted a survey among my acquaintances and friends, and we found out that the audience of Stories, despite love or dislike, is much more than we thought.
Competent work with any audience helps to achieve our marketing goals.

Let me remind you of the main features of Instagram Stories that you need to consider when creating content. Continue reading

how the audience consumes content
This topic was discussed everywhere: on the Internet, in bars, at meetings. They wrote articles on it and spread rumors. The heated debate did not subside. Most beginners listened to…

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7 Tips for Creating GIFs
At InVision, GIF animations are used not only for pampering - they play an important role in terms of marketing and training. Therefore, we even tried to use them on…

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How to sell the context: without a budget, more expensive than the market and on its own terms
How we started: don't know the rules - play your own way Before I started doing agent business, I worked in an in-house. I did not like sales managers, I…

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How and why to build a community around a brand
The community is a well-forgotten old story about bringing people together with similar values. Closed clubs, subcultural groups, fans - communities existed long before marketers and PR specialists adopted this…

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